V2MOM is a strategic alignment framework created by Salesforce CEO Marc Benioff.

The V2MOM articulates Vision, Values, Methods, Obstacles and Measures of your business through a set of careful questions. By considering and articulating each point it helps to maintain alignment throughout your company with a simple planning tool that makes your purpose and business vision tangible and actionable by every individual. Find out more from Marc himself here

The Architech Club uses this alignment tool as the basis for understanding your Salesforce project strategy. While most planning tools help companies understand, implement, and execute their vision, none are this easy to understand, quick to implement and effective at driving progress.

Our customers call it "tangible and actionable"(Argus Media) and "best practice"(XCD Ltd). It provides you with your own clear framework to make decisions quickly and rationally to focus your whole business. 


Register for a free V2MOM with a Salesforce Architect